Norma’s online shop introduces products designed for wartime preparedness as global tensions escalate.
Norma, a German discount grocery chain, has expanded its online offerings to include products aimed at helping customers prepare for potential wartime scenarios.
Among the items listed is a 'Pop-Up' armored room constructed from steel, providing ballistic protection against projectiles ranging from 9mm to .44 Magnum.
Priced at €21,799, this protective bunker also comes with an optional built-in restroom facility.
In addition to fortified shelters, Norma is also marketing a ballistic vest featuring two bulletproof plates made of security steel, accompanied by four ammunition bags.
The price for this protective gear is approximately €600.
The shop has diversified its range to include other safety items such as disaster breathing protection kits, explosion-proof vents, and tactical stoves.
This array of products appears to reflect a growing sentiment regarding potential military conflict.
Wolfgang Stic, a member of Norma's management board, noted that the increase in consumer interest in security products can be attributed to rising global tensions.
He stated that the current political climate, influenced by figures such as former U.S. President
Donald Trump and tech entrepreneur
Elon Musk, has prompted many consumers to reassess their safety needs.
Tensions in international relations have led to heightened demand for such security measures, according to Stic.